Starting in South Central LA, COLORED was a charged word that needed to be reclaimed!
The COLORED Collection is for every race, sex and creed that stands for equal rights for all. Our mission is to educate and enrich the culture through purpose driven apparel and experiences that connect growing and evolving communities of color.
Through the lens of wardrobe stylist Shiona Turini COLORED by Leimert Park was placed in this beautiful scene showcasing two People of Color (Issa rae & Kendrick Sampson) laying in bed sharing an intimate moment.
This was our first national exposure for the brand less than a year after it's inception.
Since the beginning of 2019 LPT has hosted a series of pop-up shops and photo shoot events around Los Angeles selling exclusive 1 of 1 merchandise. This gives us the opportunity to connect with customers and even shoot them for the upcoming look book.
On April 14th 2019 Beyoncé released a documentary about her Coachella performance. In this video Beyoncé wore two Leimert Park Threads custom HBCU sweaters representing Howard University and Morehouse College.